Pepsi: The Un-American Cola
Corporate executives need to watch their words, especially when revealing a negative disposition to the country from which they profit. Bloggers are listening.
Using a hand analogy to explain the world, selecting fingers to ascribe the features of foreign nations, PepsiCo President and CFO Indra Nooyi delivered a commencement address May 15 at Columbia University’s Business School. WorldNetDaily reports:
“What is most crucial to my analogy of the five fingers as the five major continents, is that each of us in the U.S. – the long, middle finger – must be careful that when we extend our arm in either a business or political sense, we take pains to assure we are giving a hand, not the finger. Sometimes this very difficult. Because the U.S. – the middle finger – sticks out so much, we can send the wrong message unintentionally.Unfortunately, I think this is how the rest of the world looks at the U.S. right now. Not as part of the hand – giving strength and purpose to the rest of the fingers – but instead, scratching our nose and sending a far different signal
.”
Here is the apology on the Pepsico Web site.
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