Thompson Leads The Race In Weekly Online Traffic

We keep seeing stories about how tech-savvy Barak Obama is portraying himself to be. With digital pages (which he probably never touched himself) on MySpace and Facebook, and most recently joining LinkedIn, he’s trying to show that he’s down with Web 2.0. And if all that means nothing to you, then you might not be the youthful, “rock the vote” demographic that he’s catering to with that angle.

Regardless of partisan stripe, we think every politician, especially in Washington, should have a good grasp of modern technologies and the state of the Internet. After all, the future is being written in code. That all said, we’re happy to see that Fred Thompson is seeing some significant traffic online. It may not be newsworthy to the MSM, which would rather fawn over Obama. But Fred08.com is drawing a crowd.

(via MediaPost)

REPUBLICAN PRESIDENTIAL CANDIDATE FRED THOMPSON’S Web site was the most visited of the presidential candidates for the week ending Sept. 8, reports Hitwise. Fred08.com received 34% of U.S. visits.

Rank Candidate Domain Market Share %
1 Fred Thompson
www.fred08.com 34.73%

2 Barack Obama
www.barackobama.com 13.49%
3 Ron Paul
www.ronpaul2008.com 12.88%
4 Hillary Clinton
www.hillaryclinton.com 10.38%
5 John Edwards
www.johnedwards.com 6.52%

Source: Hitwise

Note - the Hitwise data is based on a custom category of Web sites for only those presidential candidates that have officially announced their candidacy ranked by U.S. market share of visits, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million U.S. Internet users. Hitwise ranks more than 1 million unique Web sites on a daily basis, including sub-domains of larger Web sites. Hitwise categorizes Web sites into industries on the basis of subject matter and content, as well as market orientation and competitive context.

One Response to “Thompson Leads The Race In Weekly Online Traffic”

  1. Texas Little El Says:

    Interesting, I will have to contact Hitwise to determine how they came to these conclusions.

    http://www.alexa.com ranks as follows:

    http://www.ronpaul2008.com at 20,522
    http://www.fred08.com at 139,887
    http://www.barackobama.com at 22,551

    http://www.compete.com ranks those same websites as:

    http://www.ronpaul2008.com at 9,966
    http://www.fred08.com at 111,540
    http://www.barackobama.com at 6,277

    Hitwise even doing the metrics differently than Alexa or Compete couldn’t get that significant a split.

    Something is a foot. I will report back when I have it figured out.

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